Football's Coming Home? : digital reterritorialization, contradictions in the transnational coverage of sport and the sociology of alternative football broadcasts Journal
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TextPublication details: British Journal of Sociology 2012Description: Journal articleISSN: 1468-4446Subject(s): Sociology | Sports | Imports | GlobalisationDDC classification: Journals Online access: Open e-book (Ruskin students only) Summary: This article critically utilizes the work of Manuel Castells to discuss the issue of parallel imported broadcasts (specifically including live-streams) in football. This is of crucial importance to sport because the English Premier League is premised upon the sale of television rights broadcasts to domestic and overseas markets, and yet cheaper alternative broadcasts endanger the price of such rights. Evidence is drawn from qualitative fieldwork and library/Internet sources to explore the practices of supporters and the politics involved in the generation of alternative broadcasts. This enables us to clarify the core sociological themes of ‘milieu of innovation’ and ‘locale’ within today's digitally networked global society.
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<p>British Journal of Sociology Vol. 63 no. 2 (Jun 2012), p. 349-369.</p> <p>Available in the library. See journal shelves.</p> <p>Available online.</p>
This article critically utilizes the work of Manuel Castells to discuss the issue of parallel imported broadcasts (specifically including live-streams) in football. This is of crucial importance to sport because the English Premier League is premised upon the sale of television rights broadcasts to domestic and overseas markets, and yet cheaper alternative broadcasts endanger the price of such rights. Evidence is drawn from qualitative fieldwork and library/Internet sources to explore the practices of supporters and the politics involved in the generation of alternative broadcasts. This enables us to clarify the core sociological themes of ‘milieu of innovation’ and ‘locale’ within today's digitally networked global society.
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