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Strategic management : text and cases / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner, Gerry McNamara.

Contributor(s): Dess, Gregory G [author.] | Lumpkin, G. T [author.] | Eisner, Alan B [author.] | McNamara, Gerry [author.]Material type: TextTextPublisher: Maidenhead : McGraw-Hill Education, 2014Edition: 7th edition; Global editionDescription: xxix, various pagings ; 26 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780077161088 (pbk.) :Subject(s): Strategic planningDDC classification: 658.4'012 Summary: This title provides a solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets.
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Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.4012 STR (Browse shelf(Opens below)) Available 05877520
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 658.4012 STR (Browse shelf(Opens below)) Available 05877539
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Includes index.

This title provides a solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets.

Specialized.

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