Experience design : a framework for integrating brand, experience, and value / Kevin Farnham and Patrick Newbery.
Material type: TextPublisher: Hoboken, New Jersey : John Wiley & Sons, 2013Description: 240 pages ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781118609637 (pbk.) :Subject(s): Product design | Industrial design | Business and Management | Business and ManagementDDC classification: 658.5'752 Summary: This text bridges the gap between business and design to improve the customer experience. Businesses thrive when they can engage customers. And, while many companies understand that design is a powerful tool for engagement, they do not have the vocabulary, tools, and processes that are required to enable design to make a difference.Item type | Current library | Home library | Shelving location | Class number | Status | Date due | Barcode | Item reservations | |
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Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.5752 NEW (Browse shelf(Opens below)) | Available | 06774792 | |||
Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.5752 NEW (Browse shelf(Opens below)) | Available | 06774806 | |||
Book | Paul Hamlyn Library | Paul Hamlyn Library | Floor 3 | 658.5752 NEW (Browse shelf(Opens below)) | Available | 06774814 |
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This text bridges the gap between business and design to improve the customer experience. Businesses thrive when they can engage customers. And, while many companies understand that design is a powerful tool for engagement, they do not have the vocabulary, tools, and processes that are required to enable design to make a difference.
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