Image from Google Jackets

AIGA professional practices in graphic design / edited by Tad Crawford.

Contributor(s): Crawford, Tad, 1946- | American Institute of Graphic ArtsMaterial type: TextTextPublication details: New York : Northam : Allworth ; Roundhouse [distributor], 2008Edition: 2nd editionDescription: 325 p. ; 23 cmISBN: 9781581155099 (hbk.) :; 1581155093 (hbk.) :Other title: Professional practices in graphic designSubject(s): Commercial art -- United States -- Management | Commercial art -- United States -- MarketingDDC classification: 741.6'068 Summary: Every aspect of the graphic design business is covered in this guide, from designer relationships with clients, employees and suppliers to management issues, marketing strategies, rights and ethical standards. It covers modern developments like Web design, interactive ideas, motion graphics and green display.
Holdings
Item type Current library Home library Shelving location Class number Status Date due Barcode Item reservations
Book Book Paul Hamlyn Library Paul Hamlyn Library Floor 3 741.6068 AIG (Browse shelf(Opens below)) Available 06651682
Total reservations: 0

Previous ed.: 1998.

Includes bibliographical references and index.

Every aspect of the graphic design business is covered in this guide, from designer relationships with clients, employees and suppliers to management issues, marketing strategies, rights and ethical standards. It covers modern developments like Web design, interactive ideas, motion graphics and green display.

Specialized.

There are no comments on this title.

to post a comment.