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Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Steve Carter. by
Edition: 3rd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Oxford University Press, 2012
Availability: Items available for loan: Paul Hamlyn Library (10)Location, call number: Floor 3 658.84 LEE, ...
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