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Marketing strategy & competitive positioning. by
Edition: 6th edition. Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud, John M. Rudd.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Harlow, England : Pearson, 2017
Availability: Items available for loan: Paul Hamlyn Library (3)Location, call number: Floor 3 658.802 HOO, ...
Marketing strategy and competitive positioning / Graham Hooley, Brigitte Nicoulaud, John M. Rudd, Nick Lee. by
Edition: Eighth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Upper Saddle River : Pearson, 2024
Availability: Items available for loan: Paul Hamlyn Library (6)Location, call number: Floor 3 658.802 HOO, ...
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