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Marketing planning / Karen Beamish, Ruth Ashford. by Series: CIM coursebook
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Publication details: Butterworth-Heinemann Ltd : [distributor] Elsevier Books Customer Services : [distributor] Elsevier Australia : [distributor] Elsevier Australia : [distributor] Elsevier Science B V : [distributor] Elsevier Science Inc, 2008
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 BEA.
Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock. by
Edition: 9th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hackensack : World Scientific Publishing, 2021
Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.8 WIR, ... Not available: Paul Hamlyn Library: On loan (3).
Marketing : real people, real decisions / Solomon, Marshall, Stuart, Barnes, Mitchell. by
Edition: 2nd edition.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: Harlow, England : Pearson, 2013
Online resources:
Availability: Items available for loan: Electronic publication (1).
The fundamentals of branding / Melissa Davis. by Series: AVA fundamentals
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized;
Publication details: Lausanne : AVA Academia, c2009
Online resources:
Availability: Items available for loan: Electronic publication (1).
Managing and marketing tourist destinations : strategies to gain a competitive edge / Metin Kozak and Seyhmus Baloglu. by Series: Routledge advances in tourism ; 21.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York ; London : Routledge, 2012
Availability: Items available for loan: Paul Hamlyn Library (3)Location, call number: Floor 1 338.4791068 KOZ, ...
Hospitality branding / Chekitan S. Dev. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Ithaca, N.Y. : Bristol : Cornell University Press ; University Presses Marketing [distributor], 2012
Availability: Items available for loan: Paul Hamlyn Library (5)Location, call number: Floor 3 647.940688 DEV, ...
Principles and practice of marketing. by
Edition: 8th edition. David Jobber and Fiona Ellis-Chadwick.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: London : McGraw-Hill Education, [2016]Copyright date: ©2016
Availability: Items available for loan: Paul Hamlyn Library (8)Location, call number: Floor 3 658.8 JOB, ... Not available: Paul Hamlyn Library: On loan (1).
Marketing communications : contexts, strategies and applications / Chris Fill. by
Edition: 3rd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Financial Times Prentice Hall, 2002
Availability: Items available for loan: Paul Hamlyn Library (2)Location, call number: Floor 3 658.8 FIL, ...
Hospitality marketing : an introduction / David Bowie and Francis Buttle. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Elsevier Butterworth-Heinemann, 2004
Availability: Items available for loan: Paul Hamlyn Library (9)Location, call number: Floor 3 647.940688 BOW, ...
Marketing legal services / David Monk and Alastair Moyes. by Series: Practice management
Edition: 2nd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Law Society, c2011
Availability: Items available for reference: Paul Hamlyn Library: Not for loan (1)Location, call number: Floor 1 342.008 MON.
Global marketing management / Warren J. Keegan. by
Edition: 8th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson Education, 2012
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.84 KEE.
Services marketing. by
Edition: 4th edition. John E.G. Bateson, K. Douglas Hoffman.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: [Mason, Ohio?] : South-Western Cengage Learning, c2011
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 BAT.
The nonprofit marketing guide : high-impact, low-cost ways to build support for your good cause / Kivi Leroux Miller. by Series: Jossey-Bass nonprofit guidebook series
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: San Francisco, Calif. : Chichester : Jossey-Bass ; John Wiley [distributor], 2010
Availability: Items available for loan: Paul Hamlyn Library (1)Location, call number: Floor 3 658.8 LER.
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