Economics and the business environment text
John Sloman and Elizabeth Jones.
- 3rd ed.
- Harlow, Financial Times/Prentice Hall 2011
- 386p. PBK
Business and the economic environment -- The working of competitive markets -- Demand and the consumer -- Supply decisions in a perfectly competitive market -- Pricing and output decisions in imperfectly competitive markets -- Business growth and strategy -- Multinational corporations and business strategy in a global economy -- Labour and employment -- Government, the firm and the market -- The economy and business activity -- National macroeconomic policy -- The global trading environment -- The global financial environment.
9780273734864
2010039728
Industrial management Managerial economics Business Economics