Gursoy, Dogan, <br/><br/>
Hospitality marketing :  principles and practice / 
Dogan Gursoy 
 - 4th edition /  Dogan Gursoy, Francis Buttle and David Bowie. 
 - xvi, 402 pages :  charts ;  25 cm 
<br/><br/> Previous edition: published as by David Bowie, Francis Buttle, Maureen Brookes and Anastasia Mariussen. 2017. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9781032030265 1032030267 
<br/><br/><label>Nat. Bib. No.: </label>GBC2A2684  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>020641116  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Marketing.<br/>Hotels--Marketing.<br/>Hospitality industry--Marketing.<br/>Hotels--Marketing.
<br/><br/><label>Dewey Class. No.: </label>647.0688