TY - BOOK AU - East,Robert AU - Singh,Jaywant AU - Wright,Malcolm AU - Vanhuele,Marc TI - Consumer behaviour: applications in marketing SN - 9781529730838 (pbk.) : U1 - 658.8342 23 PY - 2021/// CY - Los Angeles PB - SAGE KW - Consumer behavior KW - Marketing N1 - Previous edition: 2017; Includes bibliographical references and index ER -