Proctor, Tony,

Creative problem solving for managers : developing skills for decision making and innovation / Tony Proctor. - 5th edition. - xviii, 374 pages : illustrations (black and white) ; 25 cm

Previous edition: 2014.

Includes bibliographical references and indexes.

Stimulating and developing the creative potential of all members of an organisation is widely seen as contributing to performance and results. This prestigious textbook provides a complete overview of the creative problem-solving process and its relevance to modern managers in the private and public sectors. It introduces ideas, skills and models to help students understand how creative thinking can aid problem solving, and how different techniques may help people who have different thinking and learning styles. This updated fifth edition includes fresh case studies, exercises and suggested reading, alongside extensive diagrams and thought-provoking questions.

Specialized.

9781138312388 (pbk.) : £32.99 No price


Problem solving.
Decision making.
Management.
Business and Management.
Business and Management.

658.4'03