TY  - BOOK
AU  - Dahl,Stephan
TI  - Social media marketing: theories & applications 
SN  - 9781473982345 (pbk.) :
U1  - 658.8'72 23
PY  - 2018///
CY  - Los Angeles
PB  - SAGE
KW  - Internet marketing
KW  - Social media
KW  - Business and Management
KW  - eflch
KW  - ukslc
N1  - Previous edition: 2015; Includes QR codes; Includes bibliographical references and index; Specialized
N2  - The second edition of this popular text maintains a scholarly approach, providing students with an up-to-date understanding of both the theory and practice of social media marketing
ER  -