TY - BOOK AU - Bodie,Zvi AU - Kane,Alex AU - Marcus,Alan J. TI - Essentials of investments T2 - McGraw-Hill/Irwin series in finance, insurance, and real estate. Investments SN - 9781260288391 (pbk.) : U1 - 332.6 23 PY - 2019///] CY - New York, NY PB - McGraw-Hill Education KW - Investments KW - Finance and Accounting KW - eflch KW - ukslc N1 - Includes QR code; Previous edition: 2017; Includes bibliographical references and index; Specialized N2 - This textbook emphasizes asset allocation while presenting the practical applications of investment theory. The authors have eliminated unnecessary mathematical detail and concentrate on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace ER -