TY  - BOOK
AU  - Goffin,Keith
AU  - Mitchell,Rick
TI  - Innovation management: effective strategy and implementation 
SN  - 9781137373434 (pbk.) :
U1  - 658.4'06 23
PY  - 2017///
CY  - London
PB  - Palgrave
KW  - Organizational change
KW  - Industrial management
KW  - Strategic planning
KW  - Business and Management
KW  - eflch
KW  - ukslc
N1  - Previous edition: Basingstoke: Palgrave Macmillan, 2010; Includes bibliographical references and index; Specialized
N2  - 'Innovation Management' provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike
ER  -