TY  - BOOK
AU  - Morin,Christophe
AU  - Renvoisé,Patrick
TI  - The persuasion code: how neuromarketing can help you persuade anyone, anywhere, anytime 
SN  - 9781119440703 (hardcover)
AV  - HF5415.12615 .M67 2018
U1  - 658.8001/9 23
PY  - 2018///]
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons, Inc.
KW  - Neuromarketing
KW  - Persuasion (Psychology)
N1  - Includes bibliographical references and index
ER  -