TY  - BOOK
AU  - Rehak,Bob
TI  - More than meets the eye: special effects and the fantastic transmedia franchise 
T2  - Postmillennial pop
SN  - 9781479856701 (pbk.) :
U1  - 791.4'3'024 23
PY  - 2018///
CY  - New York
PB  - New York University Press
KW  - Cinematography
KW  - Special effects
KW  - Motion pictures
KW  - Production and direction
KW  - United States
KW  - Blockbusters (Motion pictures)
KW  - Mass media
KW  - Performing Arts
KW  - eflch
KW  - ukslc
N1  - Specialized
N2  - From comic book universes crowded with soaring superheroes and shattering skyscrapers to cosmic empires set in far-off galaxies, today's fantasy blockbusters depend on visual effects. Bringing science fiction from the studio to your screen, through film, television, or video games, these special effects power our entertainment industry. This book delves into the world of fantastic media franchises to trace the ways in which special effects over the last 50 years have become central not just to transmedia storytelling but to worldbuilding, performance, and genre in contemporary blockbuster entertainment
ER  -