Okumus, Fevzi, <br/><br/>
Strategic management for hospitality and tourism. 

 - 2nd edition.  Fevzi Okumus, Levent Altinay, Prakash Chathoth. 
 - 342 pages :  illustrations (black and white, and colour) 
<br/><br/> Previous edition: Oxford: Butterworth-Heinemann, 2010. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> This is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The textbook provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organisations in the new era. 
<br/><br/> Specialized. 
<br/><br/><label>ISBN: </label>9780815393474 (pbk.) :  £44.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism--Management.<br/>Hospitality industry--Management.<br/>Strategic planning.<br/>Travel and Tourism.<br/>Travel and Tourism.
<br/><br/><label>Dewey Class. No.: </label>647.9'4'0684