Tourism management /
Stephen J. Page.
- 6th edition.
- 510 pages : illustrations (black and white, and colour)
Previous edition: 2014.
Includes bibliographical references and index.
One of the leading texts in the field, 'Tourism Management' is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject with a global focus. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide-ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast-growing sector of the world economy. This updated book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data, statistics, weblinks to key reports and industry studies.
Specialized.
9781138391161 (pbk.) : £42.99
Tourism. Tourism--Management. Travel and Tourism. Travel and Tourism.