TY - BOOK AU - Yeoman,Ian AU - Robertson,Martin AU - McMahon-Beattie,Una AU - Smith,Karen A. AU - Backer,Elisa TI - The future of events & festivals T2 - Routledge advances in event research series SN - 9781138083028 (pbk.) : U1 - 394.2 23 PY - 2017/// CY - London PB - Routledge KW - Special events KW - Planning KW - Management KW - Festivals KW - Customs and Folklore KW - eflch KW - ukslc N1 - Includes bibliographical references and index; Specialized N2 - This title takes a futures approach to understanding event management. A systematic and pattern-based understanding is used to determine the likelihood of future events and trends. Using blue skies scenarios to provide a vision of the future of events, not only capturing how the events industry is changing but also important issues that will affect events now as well as the future ER -