TY - BOOK AU - McDaniel,Carl AU - Gates,Roger H. TI - Marketing research SN - 9781119392071 (ebook) AV - HF5415.2 PY - 2018///] CY - Hoboken PB - Wiley KW - Marketing research KW - lcsh N1 - Revised edition of the authors' Marketing research, [2015]; Includes bibliographical references; Electronic reproduction; Askews and Holts; Mode of access: World Wide Web UR - http://www.vlebooks.com/vleweb/product/openreader?id=WestLondon&isbn=9781119392071 ER -