Masterman, Guy, Strategic sports event management / Guy Masterman. - 3rd edition. - xxvii, 408 pages : illustrations (black and white) ; 26 cm Previous edition: Amsterdam: Butterworth-Heinemann, 2009. Includes bibliographical references and index. Building a conceptual framework for planning, organizing, managing and evaluating sports events, this work illustrates the importance of long-term and short term strategic plans and the impact of hosting sports events. Specialized. ISBN: 9780415532785 (hbk.) : £95.00 9780415532792 (pbk.) : £34.99 £34.99 £34.99 £34.99 Subjects--Topical Terms: Sports tournaments--Management.Strategic planning.Sport.Sport. Dewey Class. No.: 796'.0694