TY  - BOOK
AU  - Cook,Bryan
TI  - The art of short form content: from concept to color correction 
SN  - 9781138910515 (pbk.) :
U1  - 791.4'3'0232 23
PY  - 2016///
CY  - New York
PB  - Focal Press
KW  - Short films
KW  - Production and direction
KW  - Performing Arts
KW  - eflch
KW  - ukslc
N1  - Specialized
N2  - 'The Art of Short Form Content' is an in-depth examination of the craft of creating short form filmic content - a category which includes television commercials, music videos, television promos, movie trailers, digital billboards, corporate videos, and pretty much anything else with a running time under five minutes. Though short form is an important part of the film industry, it is typically overlooked in books on the art of filmmaking. This book fills this industry void by answering the type of questions that working short form content creators deal with every day. As Cook explains, though short form content is limited in duration, it is not limited in quality and message
ER  -