TY  - BOOK
AU  - Sauro,Jeff
AU  - Lewis,James R.
TI  - Quantifying the user experience: practical statistics for user research 
SN  - 9780128025482 (ebook)
PY  - 2016///]
CY  - Amsterdam
PB  - Morgan Kaufmann
KW  - User interfaces (Computer systems)
KW  - Testing
KW  - Statistical methods
KW  - Computers and IT
KW  - ukslc
KW  - Human-computer interaction
KW  - thema
KW  - User interface design & usability
KW  - lcsh
N1  - Previous edition: 2012; Includes bibliographical references and index; Also available in printed form ISBN 9780128023082; Electronic reproduction; Askews and Holts; Mode of access: World Wide Web
N2  - 'Quantifying the User Experience' provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. It presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research; Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. It addresses questions users face every day, including, Is the current product more usable than our competition? Can we be sure at least 70% of users can complete the task on their first attempt? How long will it take users to purchase products on the website? This book provides a foundation for statistical theories and the best practices needed to apply them. The authors draw on decades of statistical literature from human factors, industrial engineering, and psychology, as well as their own published research, providing both concrete solutions (Excel formulas and links to their own web-calculators), along with an engaging discussion on the statistical reasons why tests work and how to effectively communicate results. Throughout this new edition, users will find updates on standardized usability questionnaires, a new chapter on general linear modeling (correlation, regression, and analysis of variance), with updated examples and case studies throughout
UR  - http://www.vlebooks.com/vleweb/product/openreader?id=WestLondon&isbn=9780128025482
ER  -