Innovative perspectives on tourism discourse /
Magdalena Bielania-Grajewska, Enriqueta Cortes de los Rios, [editors]
- xviii, 360 pages ; 29 cm
Includes bibliographical references and index.
Addressing translation issues as intercultural communication barriers in tourism : language, culture, and communication at play / Ping Yang Sustainability in mountain tourism : a multimodal discourse analysis of texts in German language / Valentina Crestani The "dark side" of hypermobility within Queenstown, New Zealand / Kellie Goncalves Different ways of cycling? : a contrastive and translation analysis of web texts on cycling holidays / Marella Magris, Dolores Ross Automatic query focussed summary generation system for tourism discourse using rhetorical structure theory : cognitive and multimodal approach to tourism discourse / CN Subalalitha, Balaji Jagan The discourse of tourism from a systemic functional perspective : the case of tourism websites / Claudia Stoian The uniqueness of Iceland as a tourist concept and internal discourse / Dorota Rancew-Sikora Cultural e-tourism depicted by digital discourse : innovative mobilities at urban e-heritage networks / Pedro Andrade Localization of tourism destinations' websites : theory and practices / Emanuele Mele, Lorenzo Cantoni Audience comments to digital travel videos / Sabrina Francesconi Tourism promotion and disability still a (linguistic) taboo? : a preliminary study / Stefania Gandin Stereotyping in tourism discourse : intercultural communication and nation branding / Vesna Mikolic A genre-register analysis of a tourism brochure written by students in an EMI university context / Maria Sanchez Perez, Maria Cortes de los Rios Through the eyes of the tourist : the language of tourism from the traveller's perspective / Elena Martin-Monje, Beatriz Sedano Teaching the sociolinguistics of tourism / Richard Hallett Verbal techniques of the language of tourism across cultures : an analysis of five official tourist websites / Elena Manca The Tuscan paradise in e-tourism : a contrastive analysis of figuration in Italian tourism websites and their English renditions / Elisa Mattiello.
"This book explores research on tourism discourse. Tourism discourse is one of the most attractive areas of specialized communication because all of us are tourists on various occasions. The contributions of this study are relevant to linguists, professional translators and localizers as well as designers of websites"--