TY  - BOOK
AU  - Wansink,Brian
TI  - Slim by design: mindless eating solutions for everyday life 
SN  - 9781781807415 (pbk.) :
U1  - 613.2'5'019 23
PY  - 2016///
CY  - Carlsbad, California
PB  - Hay House
KW  - Reducing diets
KW  - Psychological aspects
KW  - Popular works
KW  - Food habits
KW  - Health and Fitness
KW  - eflch
KW  - Health and Wellbeing
KW  - ukslc
N1  - Originally published: New York: William Morrow, 2014; Includes bibliographical references and index
N2  - In this paradigm-shattering book, leading behavioural economist and food psychologist Brian Wansink - dubbed the 'Sherlock Holmes of food' and the 'wizard of why' - offers a radical new philosophy for weight loss. The answer isn't to tell people what to do: it's to set up their living environments so that they will naturally lose weight. Using research from his acclaimed Food and Brand Lab at Cornell University, Wansink reveals how innovative and inexpensive design changes - from home kitchens to restaurants, from grocery stores to schools and workplaces - can make it mindlessly easy for people to eat healthier and make it more profitable for the companies who sell the food. In 'Slim by Design', Wansink argues that the easiest, quickest and most natural way to reverse weight gain is to work with human nature, not against it
ER  -