Ritzer, George,

The McDonaldization of society / George Ritzer. - 8th edition. - 320 pages

Previous edition: 2013.

The fast-food business, most notably McDonalds, revolutionised not only the restaurant business but also American society and ultimately, the world. Using the model of McDonalds, the author draws on the theories of Weber to produce a social critique.

Specialized.

9781483358949 (pbk.) : £30.99 No price


Social structure--United States.
Management--Social aspects--United States.
Fast food restaurants--Social aspects--United States.
Society.
Society.


United States--Social conditions--1980-

306'.0973