Kotler, Philip,

Principles of marketing. - 7th European edition. / Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy. - xxiii, 675 pages : illustrations (colour) ; 28 cm

Previous edition: 2013.

Includes bibliographical references and index.

Specialized.

9781292092898 (pbk.) : £49.99 No price No price


Marketing.
Business and Management.
Business and Management.

658.8