Research methods for business : a skill-building approach.
- 7th edition. Uma Sekaran and Roger Bougie.
- xxiii, 420 pages : illustrations (black and white, and colour) ; 24 cm
Previous edition: 2013.
Includes bibliographical references and index.
This textbook offers a framework for conducting research in a scientific manner for all areas of business. Students learn how to develop practical knowledge and skills to understand and carry out research projects.
Specialized.
9781119165552 (pbk.) : £49.99 No price
Business--Research--Methodology. Business and Management. Business and Management.