TY  - BOOK
AU  - Jhally,Sut
TI  - The codes of advertising: fetishism and the political economy of meaning in the consumer society 
SN  - 9780415903530 (pbk.) :
U1  - 659.1'042 23
PY  - 1990///
CY  - New York, London
PB  - Routledge
KW  - Advertising
KW  - Social aspects
KW  - Symbolism in advertising
KW  - Mass media
N1  - Transferred to digital printing; Originally published: New York: St. Martin's; London: Pinter, 1987; Includes bibliographical references and index; Specialized
ER  -