TY  - BOOK
AU  - Aicher,Otl
TI  - The world as design
SN  - 9783433031179 (pbk.) :
U1  - 745.2'0904 23
PY  - 2015///
CY  - Berlin
PB  - Ernst & Sohn
KW  - Design
KW  - History
KW  - 20th century
KW  - Industrial design
KW  - Art and Design
KW  - eflch
KW  - ukslc
N1  - Specialized
N2  - Otl Aicher (1922-1991) was an outstanding personality in modern design, he was a co-founder of the legendary Hochschule fur Gestaltung (HfG), the Ulm School of Design, Germany. This volume contains his polemical statements on cultural and political subjects as well as practical reports and historical exposition. He fights with productive obstinacy, above all for the renewal of modernism, which he claims has largely exhausted itself in aesthetic visions; he insists the ordinary working day is still more important than the cultural Sunday
ER  -