How to write a business plan /
Mike P. McKeever.
- 12th edition.
- 324 pages : illustrations (black and white) ; 23 cm
Previous edition: 2012. Includes index.
Mike McKeever shows readers how to write the business plan and loan package necessary to finance a new or expanding business and make it work. He helps readers make realistic financial projections, develop effective marketing strategies and refine overall business goals.
Specialized.
9781413320787 (pbk.) : No price No price
Business planning. New business enterprises--Finance. Small business--Finance. Business and Management. Business and Management.