La Torre, Mario,

The economics of the audiovisual industry : financing TV, film and web / Mario La Torre. - 192 pages

Providing a thorough overview of the audiovisual industry in three major categories (television, cinema and web), this book analyses the financing behind each. The author suggests that rather than relying on subsidiarised public support and alternative funding models, the industry should foster private-public partnerships and market dynamics to create a profitable and long-lasting connection between the audiovisual and financial markets.

Specialized.

9781137378460 (hbk.) : £20.00 No price No price


Broadcasting--Economic aspects.
Broadcasting policy.
Motion picture industry--Finance.
Motion picture industry and state.
Media Studies.
Media Studies.

384.5'4'0681