TY  - BOOK
AU  - Wolf,Michael J.
TI  - The entertainment economy: how mega-media forces are transforming our lives 
SN  - 9781400051861 (pbk.) :
U1  - 302.2'3 22
PY  - 1999///
CY  - New York
PB  - Three Rivers
KW  - Television broadcasting
KW  - Social aspects
KW  - Motion pictures
KW  - Leisure industry
KW  - Popular culture
KW  - Mass media
KW  - Economic aspects
N1  - Includes index; Specialized
N2  - Michael J. Wolf demonstrates that media and entertainment have moved beyond culture to become the driving wheel of the global economy. Every business is locked in the same battle for consumer attention that movie producers and television programmers deal with on a daily basis
ER  -