Burtonshaw-Gunn, Simon A. <br/><br/>
Essential tools for operations management :  tools, models and approaches for managers and consultants / 
by Simon A. Burtonshaw-Gunn. 
 - Hoboken, N.J. :  Chichester :  Wiley ;  John Wiley [distributor],  2010. 
 - 176 p. 
<br/><br/> 'Essential Tools For Operations Management' focuses in depth on the topic of operations management. Areas covered include marketing, CRM and product development. 
<br/><br/> Specialized. 
<br/><br/><label>ISBN: </label>9780470745922 (hbk.) :  £14.99 0470745924 (hbk.) :  £14.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations--Management.<br/>Marketing--Management.<br/>New products--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8