TY - BOOK AU - Marz,Nathan AU - Warren,James TI - Big data: principles and best practices of scalable realtime data systems SN - 9781617290343 (pbk.) : U1 - 005.7'4 23 PY - 2013/// CY - Greenwich, Conn., London PB - Manning, Pearson Education [distributor] KW - Database management KW - Real-time data processing KW - Computers and IT KW - eflch N1 - Specialized N2 - Services like social networks, web analytics, and intelligent e-commerce often need to manage data at a scale too big for a traditional database. As scale and demand increase, so does complexity. Fortunately, scalability and simplicity are not mutually exclusive-rather than using some trendy technology, a different approach is needed. Big data systems use many machines working in parallel to store and process data, which introduces fundamental challenges unfamiliar to most developers. 'Big Data' shows how to build these systems using an architecture that takes advantage of clustered hardware along with new tools designed specifically to capture and analyze web-scale data ER -