Innovation management : strategies, concepts and tools for growth and profit /
Shlomo Maital, D.V.R. Seshadri.
- 2nd edition.
- New Delhi ; London : SAGE, 2012.
- lvii, 523 p. : ill. ; 24 cm.
Previous ed.: Delhi; London: Response, 2007.
Includes bibliographical references and index.
This is a unique book in the rapidly growing discipline of innovation management. It seeks to reap the fruits of experience from an earlier discipline, competitive strategy - it took more than two decades for practitioners to realize that successful strategy is driven by implementation, not by formulation.
Specialized.
9788132107224 (pbk.) : £14.99
Technological innovations--Management. Organizational change. Strategic planning. Technological innovations--Management--Case studies. Organizational change--Case studies. Strategic planning--Case studies. Business and Management. Business and Management.