Gender, culture, and consumer behavior / edited by Cele C. Otnes, Linda Tuncay-Zayer. - New York ; Hove, East Sussex : Routledge, c2012. - xxxi, 450 p. ; 24 cm. Includes bibliographical references and index. ISBN: 9781848729469 (hbk.) : £44.95 1848729464 (hbk.) : £44.95 Nat. Bib. No.: GBB1E6532 bnb Subjects--Topical Terms: Consumer behavior.Consumer behavior--Cross-cultural studies.Consumption (Economics)--Social aspects. Dewey Class. No.: 658.8342