Lynch, Richard L., <br/><br/>
Strategic management / 
Richard Lynch. 
 - 7th edition. 
 - 800 pages :  illustrations (colour) ;  27 cm 
<br/><br/> Previous edition: 2012. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> This text has a practical outlook on strategy and a plethora of short examples to illustrate this. It also features a twin perspective of strategy as it consistently compares and contrasts the rational, planned or prescriptive view with the emergent, creative and evolutionary approaches. 
<br/><br/> Specialized. 
<br/><br/><label>ISBN: </label>9781292064666 (pbk.) :  £54.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Strategic planning.
<br/><br/><label>Dewey Class. No.: </label>658.4'012