Freitag, Alan. <br/><br/>
Global public relations :  spanning borders, spanning cultures / 
Alan Freitag and Ashli Quesinberry Stokes. 
 - London :  Routledge,  2009. 
 - xviii, 310 p. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> This text provides a structured and practical framework for understanding the complexities of contemporary public relations throughout the world and highlights the different approaches professionals must consider when communicating in different PR contexts. 
<br/><br/> Specialized. 
<br/><br/><label>ISBN: </label>9780415448154 (pbk.) :  £27.99 0415448158 (pbk.) :  £27.99 9780415448147 (hbk.) :  £85.00 041544814X (hbk.) :  £85.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.<br/>Intercultural communication.<br/>Culture and globalization.
<br/><br/><label>Dewey Class. No.: </label>659.2