Marketing your event planning business : a creative approach to gaining the competitive edge /
Judy Allen.
- Mississauga, Ont. : John Wiley & Sons Canada, c2013.
- xxii, 252 p. ; 23 cm.
Includes index.
9781118514450 (pbk.) 1118514459 (pbk.)
GBB312496 bnb
Special events industry--Marketing. Special events--Planning.