Cornelissen, Joep, <br/><br/>
Corporate communication :  a guide to theory & practice / 
Joep Cornelissen. 
 - 4th edition. 
 - 336 pages 
<br/><br/> Previous edition: 2011. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> 'Corporate communication' provides the most up-to-date treatment of the subject, including the criticality of the function, strategies and activities involved, and how it can be organised and managed properly. 
<br/><br/> Specialized. 
<br/><br/><label>ISBN: </label>9781446274941 (hbk.) :  £90.00 9781446274958 (pbk.) :  £35.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in management.<br/>Business communication.
<br/><br/><label>Dewey Class. No.: </label>658.4'5