TY  - BOOK
AU  - Johnson,Derek
TI  - Media franchising: creative license and collaboration in the culture industries 
T2  - Postmillennial pop
SN  - 9780814743478 (hbk. : alk. paper)
AV  - HD9999.C9472 J64 2013
U1  - 658.8/708 23
PY  - 2013///]
CY  - New York
PB  - New York University Press
KW  - Cultural industries
KW  - Franchises (Retail trade)
N1  - Includes bibliographical references and index; Acknowledgments Introduction: an industrial way of life Imagining the franchise : structures, social relations, and cultural work From ownership to partnership : the institutionalization of franchise relations Sharing worlds : difference, deference, and the creative context of franchising "A complicated genesis" : transnational production and transgenerational marketing Occupying industries : the collaborative labor of enfranchised consumers Conclusion: future exchanges and iterations Notes Index About the author
ER  -