Jennings, Gayle,  1955- <br/><br/>
Tourism research / 
Gayle Jennings. 
 - 2nd edition. 
 - Milton, Qld. :  John Wiley,  2010. 
 - xvi, 454 p. :  ill., maps ;  25 cm. 
 - Wiley Australia tourism series .
 - Wiley Australia tourism series. .
<br/><br/> Previous ed.: 2001. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> 'Tourism Research' introduces students to qualitative and quantitative research methodologies. It encourages them to think more about the importance of research in tourism, appreciating the role that it plays in the tourism industry. 
<br/><br/> Specialized. 
<br/><br/><label>ISBN: </label>9781742164601 (pbk.) :  £38.99 1742164609 (pbk.) :  £38.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism--Research.<br/>Travel and Tourism.
<br/><br/><label>Dewey Class. No.: </label>338.4'7'91'072