TY  - BOOK
AU  - Lasserre,Philippe
TI  - Global strategic management
SN  - 9780230293816 (pbk.) :
U1  - 658.4'012 23
PY  - 2012///
CY  - Basingstoke
PB  - Palgrave Macmillan
KW  - International business enterprises
KW  - Management
KW  - Strategic planning
KW  - Business and Management
KW  - eflch
N1  - Previous ed.: 2007; Includes bibliographical references and index; Specialized
N2  - This third edition embraces traditional strategic management teaching, but extends it to a world scale. It offers insight into the impact of globalization on business organizations and into how managers could and should react
ER  -