TY - BOOK AU - Burgelman,Robert A. AU - Christensen,Clayton M. AU - Wheelwright,Steven C. TI - Strategic management of technology and innovation SN - 9780071263290 (pbk.) : U1 - 658.5'14 22 PY - 2009/// CY - New York, N.Y. PB - McGraw-Hill/Irwin KW - Technological innovations KW - Management KW - New products KW - High technology industries N1 - Previous ed.: Boston, Mass.: McGraw-Hill, 2004; Includes bibliographical references and index; Specialized N2 - This book continues its tradition of market leadership by using a combination of text, readings and cases to bring to life the latest research on these critical business challenges ER -