TY  - BOOK
AU  - Allen,Judy
TI  - The business of event planning: behind-the-scenes secrets of successful special events 
SN  - 9780470963784 (ebook)
PY  - 2002///
CY  - Etobicoke, Ont.
PB  - Wiley
KW  - Special-events
KW  - Planning
KW  - Congresses and conventions
KW  - Special events industry
KW  - Management
KW  - Customs and Folklore
KW  - ukslc
KW  - Business communication & presentation
KW  - thema
KW  - Cookery / food & drink etc
KW  - Hospitality & service industries
KW  - Media, entertainment, information & communication industries
KW  - lcsh
N1  - Includes index; Also available in printed form ISBN 9780470831885; Electronic reproduction; Askews and Holts; Mode of access: World Wide Web
N2  - Of value to both the professional event planner and to clients who are dealing with planners, this text takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning; Practical tools and expert advice for professional event planners Before planning an event, there is much to be done behind the scenes. Proposals must be written, fees and contracts negotiated, and safety issues considered. This book goes behind the scenes to explain every aspect of organizing and strategic planning for events. Comprehensive coverage includes: preparing proposals, setting fees, designing multicultural events, and using efficient new technologies. Also included are practical tools such as sample letters of agreement, sample layouts for client proposals, forms, and checklists. Professional event planner Judy Allen offers first--time or professional event planners all the top--class advice they need to make their special events come off without a hitch
UR  - http://www.vlebooks.com/vleweb/product/openreader?id=WestLondon&isbn=9780470963784
ER  -