TY  - BOOK
AU  - Tadajewski,Mark
AU  - Brownlie,Douglas T.
TI  - Critical marketing: issues in contemporary marketing 
SN  - 9780470511985 (pbk.) :
U1  - 658.8'001 22
PY  - 2008///
CY  - Hoboken, N.J., Chichester
PB  - Wiley, John Wiley [distributor]
KW  - Marketing
KW  - Philosophy
N1  - Specialized
N2  - The years around the turn of the 21st century saw an important critical turn in marketing theory and practice. This somewhat eclectic movement takes as its starting point the overriding managerial bias of marketing theory
ER  -