TY - BOOK AU - Dowd,Nancy AU - Evangeliste,Mary AU - Silberman,Jonathan TI - Bite-sized marketing: realistic solutions for the overworked librarian SN - 9781856047043 (pbk.) : U1 - 021.7 22 PY - 2010/// CY - London PB - Facet KW - Libraries KW - Marketing KW - Public relations N1 - Includes index; Word-of-mouth marketing - Bring your library to life with a story - How to market electronic resources - Public relations 101 - Outreach - Advocacy - The new marketing tools - Design - Branding - Marketing best practices; Specialized ER -