TY - BOOK ED - Monsa Editoriale Team. TI - This is visual merchandising! SN - 9788496823495 (pbk.) : U1 - 659.157 22 PY - 2008/// CY - Sant Adria se Besos PB - Instituto Monsa de Ediciones, [distributor] Orca Book Services, [distributor] Modern Journal KW - Display of merchandise KW - Show windows KW - Design KW - Merchandising N1 - Paperback. With flaps; The store window - The power of lighting - Models with attitude - True colours N2 - This book reveals the factors that a visual merchandiser or shop window designer must present, such as: the election of colour, the power of lighting, spatial consideration, typology of window models, and the importance of small detail and the seasonal and other character of the shop window display ER -