The advertising and consumer culture reader / edited by Joseph Turow and Matthew P. McAllister. - New York ; London : Routledge, 2009. - xi, 443 p. : ill. ; 26 cm.

Includes bibliographical references and index.

This text assembles important writings on advertising and society. Arranged thematically, these 27 essays provide readers with the some of the best-known and most provocative writings on the nature, process, and social implications of advertising and consumer culture for society.

Specialized.

9780415963305 (pbk.) : £25.99 0415963303 (pbk.) : £25.99 9780415963299 (hbk.) : £60.00 041596329X (hbk.) : £60.00


Advertising--Social aspects.
Consumer behavior.

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